SEO Copywriting - 24 Killer Press Release Secrets

SEO copywriting tips - Press release techniques to improve your branding and online and offline presence.

SEO Copywriting - 24 Killer Press Release Secrets
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1. Your press release should sound like news, not an ad.
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2. You should only send your press release to the media related to the topic of your press release.
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3. Keep your press release one page in length.
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4. Your header, contact information and release date should be at the top of your press release.
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5. Use short sentences and double space your lines.
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6. Your header and first few sentences should grab the readers attention.
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7. You should tell a story and mention your business, product or service in the body of the press release.
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8. Proofread your press release many times. Look for grammar and spelling mistakes.
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9. Write a press release about the new products or services you're offering on your web site.
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10. Create a press release about the results of an online survey or poll you have completed.
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11. Submit a press release about a trade show or seminar you're hosting.
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12. Write a press release about no cost chat room classes you are teaching.
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13. Create a press release about your opening of a new web site.
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14. Submit a press release about an online award your business or web site has won.
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15. Write a press release about a free e-zine you're publishing.
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16. Create a press release about online products or services you're giving away.
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17. Submit a press release about an online business association or club you're starting.
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18. Write a press release about a famous person that's endorsing your business.
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19. Create a press release about a joint venture you are doing with another business.
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20. Submit a press release about a new book or e-book you wrote.
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21. Write a press release about an expert who is speaking in your chat room.
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22. Create a press release about a fundraising event you're doing at your web site.
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23. Submit a press release about a new contest or sweepstakes you're having at your site.
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24. Write a press release about major sponsorships you're doing online.

SEO copywriting tips - Press release techniques to improve your branding and online and offline presence.

SEO Copywriting - 24 Killer Press Release Secrets

More tips like this can be found at Power copywriting for the internet by Bob Serling.